Ruthless Prioritization! | Austin Lockard

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What is the one thing you can do today that makes everything else easier or unnecessary?

Austin is the founder of Ethos, a company that develops products with the purpose of optimizing human performance. Finding that most human performance research and programs were targeting only younger audiences, Austin decided to branch out and focus on all-around optimized human performance. Using synergistic, sustainably sourced, and high quality ingredients, Ethos’ products are designed to help people thrive in whatever they’re pursuing — from relentless focus to restful sleep. 

To contact Austin or check out Ethos, please visit:

Austin’s email


To learn more about the SEAL Future Foundation, please visit:

SEAL Future Foundation

To read the books that Austin mentioned in today’s episode, please visit:

Deep Work by Cal Newport

Stealing Fire by Steven Kotler

Ultralearning by Scott H. Young

Atomic Habits by James Clear

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Jamie O'Kane